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The classic line from the movie “300” invokes a troubled view of a no win situation. Queen Gorgo doesn’t reassure her husband Leonidas or console him. She baits him into making a decision that could bring terrible consequence upon her and Sparta. In small business we face the same kind of risk in […] There are countless methods, tricks of the trade, and advice given by “self-described” gurus about the best ways to be in business relationships, but many fall short of executing actual tasks. I find that many of my clients struggle with understanding their business value, messaging about their company, and truly taking interest in other business. […] |